How to search in Jersey Local search tips

Searching Google from Jersey, Channel Islands could be frustrating. Take a look at the examples below: Even on Google struggles to differentiate between New Jersey, US and Jersey, CI. As you can see in the screenshot below Google thinks that Papa John’s or Domino’s are available in Jersey, Channel Islands. Island’s local restaurants such […]

Book Review Marketing in The Age of Google Fox

ABOUT THE BOOK: Title: Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy Author: Vannessa Fox Target: corporate executives, organic search for non-search audience KEY POINTS: – Useful overview of Google Trends and Google Insights for Search. – Keyword categorisation e.g. brand, product reference, other etc. e.g. San Diego B&B could […]